Inclusivity, Diversity & Representation

When Another Now was founded, we decided that if we couldn’t be a Sustainable and Ethical platform for EveryBODY, then we didn’t want to do it at all,

Being Inclusive is built into our core values as a brand and we take it as importantly as we do our Sustainability and Ethics policy.

We aren't there yet but our mission is to be THE destination for Sustainable & Ethical fashion for absolutely EveryBODY.

We are constantly researching and seeking out Sustainable and Ethical designers and brands who are designing for ALL, including under - represented groups.

Size Inclusivity

We continue to seek out Sustainable and Ethical brands who offer a size-inclusive range is a focus for us. Our current size offering overall encompasses XXS to 6XL but we are aware that styles are more limited in the inclusive ranges. This is something we are working to improve on, not just in our offering, but by helping to bring awareness to the need for size inclusivity.

Since their launch, some of our brands have not only worked to increase their size range, but also represent size inclusivity in their model choices and product shots. As we grow, we plan to shoot our own imagery, and we will always fully represent our audience.

Age Inclusivity

We don’t believe that dressing with style stops at a certain age. We challenge the stereotypes around age and we reject the notion we should be appealing to one particular demographic.

Alpha? Gen Z? Millenial? Gen X? Baby Boomer? we are here to proudly provide Sustainable and Ethical clothing to ALL of you, and as we grow as a platform this will be represented in our imagery and social posts.

In order to be fully age-inclusive we are also currently looking to grow our Sustainable and Ethical offering for Baby and Children categories... so watch this space.

Gender Inclusivity

We have a Love and accept everyBODY philosophy, so it goes without saying that we are inclusive across gender and sexuality, and we will always seek to fully represent our community.

We believe it’s possible to do this in a way that respects all preferences and points of view.

With this in mind, we respect our customers who prefer to shop in a more traditional gendered way, and we equally respect customers who like to shop in a gender neutral way. (or maybe you like to mix it up!)

From our nav bar you can shop by Gender or Gender Neutral.

Whoever you are, however you identify or choose to express yourself, we are here for you, and we want you to feel represented here.

We will always react to your feedback on how we can improve your shopping experience, our inclusive language, or be an even more welcoming, inclusive space so please feel free to message or DM us.

Adaptive Clothing

In case you haven’t already guessed, we have a fire in our belly about representation. We are appalled by the lack of clothing choices for the disabled community and those with additional physical needs such as neuro diversities, and we champion brands who are addressing this in a way that considers its impact on People Planet and Animals. This is why we have a dedicated adaptivewear section on our nav bar, and where we are proud to stock Unhidden brand. As we grow, we are making it our business to increase our adaptive offering withing the Sustainable and Ethical space, as well as to fully represent disabilities and visible differences across our imagery and social media.

On each product descriptions, you will find more details of product specifications. Please don't hesitate to reach out, should you need more information on any of our products.

We are at the beginning of our journey and we welcome feedback on how we can better represent or improve the experience for our disabled customers. Feel free to message us or DM us and we will always respond.

Multi-Faith and Modest dressing

In line with our fully inclusive approach, we seek to provide a Sustainable and Ethical offering to customers who choose to dress in a Modest way, whether this is for religious or faith reasons, or personal style preferences.

You can shop our Modest section found on the navigation bar. Currently this section stocks a small selection of Hijabs, but we are continuing to improve our Sustainable and Ethical Modest offering .

Ethnic and Cultural Diversity

We celebrate our ethnic, racial and cultural diversity, and we will always represent our audience across our imagery.

We thank you for joining us on our journey 💜