Who we are
Another Now is born out of love. Love for each other, and for our planet.
We imagine an alternative reality.
A change in the fashion industry and the way we consume.
One which doesn't turn a blind eye to the welfare of the people who make our clothes...
relentlessly plunder our planets resources in pursuit of the latest trends,
or perpetuate the unattainable notion of never-ending youth.
And where everyone is respected, valued and catered for.
SUSTAINABLE & ETHICAL FASHION FOR ALL
Come, be yourself, stay a while, take some inspiration or feel free to shop knowing we have done the research for you. Either way, know that there is love here.
When we say all we mean ALL.
At Another Now we celebrate individuality and self-expression. We don't believe that dressing with style stops at a certain age & we don't sell by traditional gender labels. Instead we invite you to shop by garment type or size/age range or brand and then feel free to express yourself including your gender, as you wish.
We actively seek out brands who are not only Sustainable and Ethical, but in addition:
- Offer an inclusive range of clothing sizes
- Design for those who like to dress modestly for cultural, religious or aesthetic reasons.
- Design clothing which is adapted to suit particular physical needs.